In the meantime, exactly the same data clearly show that the volume of consumers that marketers could reach with ads on YouTube in Hong Kong remained unchanged between October 2023 and January 2024.
*Advisory: we’re aware that usage rates in surplus of 100% of your populace, “eligible” inhabitants, and / or World wide web end users may perhaps look implausible, but we’ve elected to republish supply data “as is”, to allow visitors for making their own individual judgements. Make sure you see our specific notes on data to learn more about these anomalies.
As we famous while in the Fb part over though, variations inside the audience get to figures published in Meta’s advertisement scheduling equipment don't essentially correlate with All round modifications in its platforms’ active user bases.
On a quarterly basis, the company’s data also expose which the measurement of Instagram’s advert viewers in Hong Kong remained unchanged involving October 2023 and January 2024.
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Data printed by Ookla show that Net end users in Hong Kong might have predicted the subsequent Connection to the internet speeds at the start of 2024:
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Having said that, it’s important to pressure that these advertising reach figures will not depict month-to-month active person figures, and there may be significant get more info discrepancies concerning the scale of Snapchat’s advertisement viewers and its complete Lively user base.
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The company’s often revised figures suggest that Instagram’s ad get to in Hong Kong was comparable to 49.4 % of the total populace At first of the 12 months.
If you need to check no matter if This is often our most up-to-day report for Hong Kong, or for those who’re seeking data on digital developments and behaviours in Hong Kong for prior years, you will discover DataReportal’s full assortment of stories on Hong Kong by clicking here.
This contrasts Together with the gender data provided while in the promotion resources of platforms like Facebook, which depends on the gender that people them selves enter in their particular profile.